What is Breast Cancer Awareness Month?
Breast Cancer Awareness Month started in 1985 as a way for the pharmaceutical division of Imperial Chemical Industries and the American Cancer Society to promote mammograms, which were found to be an effective prevention method.
The pink ribbon we associate with Breast Cancer Awareness was first widely distributed in 1992 in a campaign led by Estée Lauder and Self Magazine. The pink color, however, has been used since as early as 1982 by leading breast cancer organization Susan G. Komen.
Effects of Breast Cancer in the United States
With an estimated 240,000 cases of breast cancer diagnosed in women annually in the United States, it is the second most common cancer for women nationwide - second only to skin cancer. Additionally, 2,100 men are diagnosed with breast cancer annually according to the CDC.
There is a 13% chance of a woman developing breast cancer at sometime within her life in the U.S. The median age for a diagnosis is 62, with very few women receiving the diagnoses under the age of 45. Optimistically, there has been a decline of 43% of deaths associated with breast cancer since 2020.
Regarding these statistics, it is likely that most people will know someone who’s life is affected by breast cancer within their lifetime. For more statistics and information, visit the American Cancer Society website.
HPNE Events to Support
To show our support in bringing awareness to breast cancer, members of #TeamHPNE participated in the annual Gloria Gemma 5k, which is held in Providence, Rhode Island in honor of the Gloria Gemma Breast Cancer Breast Cancer Resource Foundation. Together, our racers were able to raise money for breast cancer research through HPNE.
Additionally, we held a pink out for all employees on October 13th, which is recognized as Metastatic Breast Cancer Awareness Day. Employees were encouraged to put on their best pink outfit to show our support in raising awareness for breast cancer.